Innovation Training


In academia we often hear it's “publish or perish”. In business, unfortunately too often it's "patent or perish"......This is a common folly.


A sound knowledge of the above is vital, but knowing how to play the game is perhaps even more so. Expenditure on IP protection is often committed far too early and in many cases in an inappropriate manner. Further, despite extensive and in many cases expensive novelty searches, the frequency with which examiners find prior art is quite surprising.

IP strategy development needs to be thought through and barriers anticipated. We deliver and a proper understanding of this space in our innovation training programs.

A useful article on patents and their worth or otherwise is presented at our Innovation Training site at “Blogs and Articles”.